149: What is branding and how can your brand SHINE | Jen Bowers

Guess what? Branding is more than just your logo and colours. HUH?! Yes, your brand is the foundation of your business and helps you to stand out above the rest. But it comes down to a lot more than the graphics you put on your social media page. 

Join the amazing Jen Bowers and host Mariah as we chat all about branding and give you the kickstart you need to get your brand in alignment with your business.

If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @jenbebrands. 

KEY EPISODE TAKEAWAYS πŸ‘‡

  • What branding for business is

  • How you can establish your brand

  • The KEY thing you must know in your brand

  • How to be consistent with your brand

  • Branding 101

SHOW RESOURCES πŸ‘‡

ABOUT THE GUEST

Jen is a brand strategist and stylist, socials stylist, and illustrator with over 30 years experience in the industry (she actually knew this was what she wanted when she was 10). Yes, Jen was doing this BEFORE computers when it was all created by imagination and hand!

Having built many a business over the years Jen knows how much business owners battle understanding how to brand their businesses and she is here to help you elevate your business to become a flamingo in a flock of seagulls by weaving strategy & design together to create magic!

Jen has worked in advertising agencies, design studios, and corporate - both big and small on clients such as Commonwealth Bank, Kimberly Clark, O'Brien Glass, Swarovski, Citibank, RTA, and Woolworths.

After being made redundant in 2020 this unique blend of experience, along with her passion for empowering women to achieve whatever the heck they want, led me to start strategic brand coaching and  she has totally found the thing that sparks joy for her! Because as she says β€œremember girls!! You’re never too old and it’s never too late to start another adventure!!”

And that is why Jen chooses to work with female-owned small businesses on joyous and vibrant brands.

Jen is also the founder of Pink Pom Pom Social, a social content library for brands with big personalities (funny that!!) that helps hundreds of women create a stunning social presence for their brands!

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

Other than that, enjoy - chat next week πŸ’•