PODCAST | Content Queen Mariah — Content Queen Mariah

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The Content Queen Podcast

Mariah MacInnes
The Content Podcast - Content Marketing, marketing and business!

Hey everyone, I'm Mariah the founder of Content Queen - a content agency and coaching business for entrepreneurs and online businesses!

My purpose is to inform and educate so I started this podcast to help more people on all things content creation, marketing and business to help you build a more profitable brand using content marketing as a strategy!

Join me as I share top tips, my struggles and my triumphs to help inspire or just entertain! Remember, content is king - that's why I love being the Content Queen!

Posts in Podcast

113: HOLISTIC MARKETING - All content channels to help with marketing

Holistic marketing... an approach to marketing that allows you to use multichannel to market your business.

PodcastMariah MacInnesFebruary 22, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillars, engage, marketing engagement, influencers, influencer marketing, social media pressure, anxiety, businessstorytelling, lived experiences, quality content, holistic marketing, marketing channel, business marketComment

112: LIVED EXPERIENCE is the key to quality content and connection | Alexa Martinez

Your lived experiences are your expertise! So START sharing them online. People connect because of your energy, your experiences, and your personality. It is time to think about how your experiences and stories can level up the way you create content!

PodcastMariah MacInnesFebruary 15, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillars, engage, marketing engagement, influencers, influencer marketing, social media pressure, anxiety, businessstorytelling, lived experiences, quality contentComment

111: SHARING MY STORY changed my business

December 30, 2020, I saw my surgeon for the first time. He told me I would need major surgery - a Whipples operation.

I went to the beach straight after the appointment to ground myself. As I stared out to the ocean, I turned to my friend and said, “if I am going to lose a few organs, I have to share this story”.

PodcastMariah MacInnesFebruary 8, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillars, engage, marketing engagement, influencers, influencer marketing, social media pressure, anxiety, businessstorytellingComment

110: PRESSURE OF SOCIAL MEDIA how to handle the pressure and be authentic | Claire Elvera Wu

Have you felt the pressure of social media?

Felt anxious to show up and show your face but then also pressure because you haven't shown up "enough". Do you compare yourself online and think "I could do better".

PodcastMariah MacInnesFebruary 1, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillars, engage, marketing engagement, influencers, influencer marketing, social media pressure, anxietyComment

109 - INFLUENCERS: How to engage in influencers as part of your marketing strategy | Lauren Christian

The world of influencer marketing can feel daunting and unsure territory. Paying someone to promote your business? What does that even look like?

PodcastMariah MacInnesJanuary 25, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillars, engage, marketing engagement, influencers, influencer marketingComment

108: Your guide to your BEST content marketing strategy yet, how to take it to the next level in 2022

Are you ready to start taking action in 2022? To create a content marketing strategy that works for YOU and engages/builds your audience? Of course you do! I am here, this week with a guide to help you create your best content marketing strategy!

PodcastMariah MacInnesJanuary 18, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrapped, content marketing strategy, marketing strategy, pillars, content marketing pillarsComment

107: A NEW podcast format for 2022 at Content Queen

We are BACK in 2022 with a NEW podcast format and style (oh how exciting). It is going to be ALL about storytelling and strategy for 2022. Each episode will give you a memorable story AND actionable strategy you can take into 2022 and beyond for your business!

PodcastMariah MacInnesJanuary 12, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrappedComment

106 - I served 51 clients in 2021 while battling 2 tumours

HAPPY NEW YEAR! I can't believe we are in ANOTHER year. There is no time like RIGHT now to reflect what 2021 brought. Although this is a reflection piece of Content Queen in 2021, I want it to help inspire your year ahead and give you a few exercises to reflect and review.

PodcastMariah MacInnesJanuary 4, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrappedComment

105: Instagram in 2022 with Corey Walker

Are you looking to up your Instagram game in 2022? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create?

PodcastMariah MacInnesDecember 21, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricksComment

104: Content Marketing in 2022

We are WEEKS away from another year. So why does a simple date change impact the way our marketing strategy goes? Well, it is a reset. A chance to sit down and evaluate what is working and what isn't. After a relaxing Christmas break, it is always nice to come into a new year with new plans and ideas to implement.

PodcastMariah MacInnesDecember 14, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channelsComment

103: Finding the right systems for content creation with Nicole Smith

Do you have a process to help with your content creation and marketing? If someone started in your business tomorrow, how would you explain to them what you do?

PodcastMariah MacInnesDecember 7, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list buildingComment

102: Nurturing and building your email with Kylie Lang

Do you currently have an email list? Whether you have one or not, you might be thinking "that seems like a silly question". BUT the email list is an important part of the marketing strategy. How do we get people to join our mailing list? Because we know now asking for an email is like asking for bank details, people are hesitant and rightly so. We can spend hours trying to clean that inbox.

PodcastMariah MacInnesNovember 30, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list buildingComment

101: Guide to SEO Backlinks with Averi Melcher

Strategies to try. Things to do. There are always things we can implement into our business. We are not here to add MORE to your list, we are here to show you the possibilities and the things you can try for yourself.

PodcastMariah MacInnesNovember 23, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimizationComment

100: 50 lessons in 100 EPISODES!!!

WHOOOOP! Content Queen celebrates 100 episodes! Before I say any more, I just want to thank YOU for listening! Whether it has been all 100 or just a few, I am so grateful you have come to this corner of the podcasting world to listen to me talk each week!

PodcastMariah MacInnesNovember 16, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessonsComment

99: Why blogging is underrated

Blogging - it maybe be "saturated" but I can tell you, it is a VERY underrated channel. Blogging took a backseat when social media, podcasting and YouTube became more popular, but honestly, I see it time and time again the power of evergreen content like blogging. I want to show you why you should think about blogging and how to execute!

PodcastMariah MacInnesNovember 9, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog lifeComment

98: How Content Queen markets the business through content marketing

Of course at Content Queen we create content. We have a strategy in place and we test, trial and measure strategies all the time! But now it is time to share it all with you!

PodcastMariah MacInnesNovember 2, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queenComment

97: Creating simple content with James Nguyen

What if creating simple content could be seen as art?

If you could weave your own artistic flair into your Instagram feed?

Have you ever thought about the content being an art form? Or how you can create simple content from a beautifully crafted graphic or a string of words that create poetry? James Nguyen is on the podcast today to chat all about simple content, how to stand out, zig when people zag, and how to find the art in the way you create content!

PodcastMariah MacInnesOctober 26, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTAComment

96: Stop the perfectionism in your content creation

Perfectionism can be the driver stopping you from consistent content.

Of course, don't get me wrong. It is good to have pride in your work. To want to create content or deliver to your audience in a way that is high quality and of value. That is not what I am saying. BUT, when does the need for your content to be "perfect" stop you from showing up and creating?

PodcastMariah MacInnesOctober 19, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, instagram selling, perfectionismComment

95: How to sell on Instagram through your content, without feeling 'salesy' with Claudia Woodham

Hands up if you hate selling?

Don't worry, you are not alone. BUT we are here to help you change your mindset about selling on social media, especially Instagram. Claudia is here to help you feel better about selling on Instagram and to give you the tips, tools, and strategies to sell authentically. Remember, it doesn't have to be sleazy!

PodcastMariah MacInnesOctober 12, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, instagram sellingComment

94: Are you looking at the wrong Instagram metrics?

Are you letting likes and comments get the better of you?

Believe me, been there. Done that. Of course, if likes and comments is the purpose of you creating content, then great! But as a business owner, I know that isn't the metrics I want. For me, I want a network. I want website clicks. I want people on my podcast, people using my services.

PodcastMariah MacInnesOctober 5, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTAComment