188: What is neuromarketing and how it helps small business | Jean Michell Guerrero Naranjo (or Mitch)

How can the way people feel? What they do? And how they think? Impact the success of your small business marketing?

Well - now is the time to know the answer to that question! I am joined by our Head of Visual at Content Queen (and my beautiful partner) Mitch to chat about his marketing major - neuromarketing!

This is fascinating stuff!

If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.

BUILD THE STRATEGY! To help you get there. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more here!⁠⁠⁠ ⁠⁠⁠⁠✨⁠⁠⁠⁠⁠⁠

KEY EPISODE TAKEAWAYS 👇

  • What is neuromarketing

  • How it can work for small business

  • How it works in content marketing

  • The dynamics of a partner/business combination

SHOW RESOURCES 👇

ABOUT THE GUEST

Jean Michell Guerrero Naranjo (known as Mitch) is a Colombian digital nomad and the Head of Visuals at Content Queen. He started his entrepreneurial journey through a successful food truck, selling door-to-door products and running social media for a hotel and party supplies business (all while studying a Marketing degree). Mitch moved to Australia in 2019 to pursue his dreams to travel and learn English.

In a few short years, he met his soul mate and became a full-time entrepreneur travelling the world and documenting it on social media through his brand atravellers.co. Now he is living his dream and loves sharing stories with the travellers he meets along the journey.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

Other than that, enjoy - chat next week 💕