PODCAST | Content Queen Mariah — Content Queen Mariah

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Content-queen-podcast — The Content Queen Podcast

Mariah MacInnes
The Content Podcast - Content Marketing, marketing and business!

Hey everyone, I'm Mariah the founder of Content Queen - a content agency and coaching business for entrepreneurs and online businesses!

My purpose is to inform and educate so I started this podcast to help more people on all things content creation, marketing and business to help you build a more profitable brand using content marketing as a strategy!

Join me as I share top tips, my struggles and my triumphs to help inspire or just entertain! Remember, content is king - that's why I love being the Content Queen!

Posts in Podcast

106 - I served 51 clients in 2021 while battling 2 tumours

HAPPY NEW YEAR! I can't believe we are in ANOTHER year. There is no time like RIGHT now to reflect what 2021 brought. Although this is a reflection piece of Content Queen in 2021, I want it to help inspire your year ahead and give you a few exercises to reflect and review.

PodcastMariah MacInnesJanuary 4, 2022content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricks, 2021 wrappedComment

105: Instagram in 2022 with Corey Walker

Are you looking to up your Instagram game in 2022? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create?

PodcastMariah MacInnesDecember 21, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channels, instagram, instagram guide, instagram tips, instagram tricksComment

104: Content Marketing in 2022

We are WEEKS away from another year. So why does a simple date change impact the way our marketing strategy goes? Well, it is a reset. A chance to sit down and evaluate what is working and what isn't. After a relaxing Christmas break, it is always nice to come into a new year with new plans and ideas to implement.

PodcastMariah MacInnesDecember 14, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list building, content marketing guide, content guide, marketing guide, content marketing plan, marketing plan, marketing techniques, marketing trends, marketing channels, content marketing channelsComment

103: Finding the right systems for content creation with Nicole Smith

Do you have a process to help with your content creation and marketing? If someone started in your business tomorrow, how would you explain to them what you do?

PodcastMariah MacInnesDecember 7, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list buildingComment

102: Nurturing and building your email with Kylie Lang

Do you currently have an email list? Whether you have one or not, you might be thinking "that seems like a silly question". BUT the email list is an important part of the marketing strategy. How do we get people to join our mailing list? Because we know now asking for an email is like asking for bank details, people are hesitant and rightly so. We can spend hours trying to clean that inbox.

PodcastMariah MacInnesNovember 30, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimization, email list, list buildingComment

101: Guide to SEO Backlinks with Averi Melcher

Strategies to try. Things to do. There are always things we can implement into our business. We are not here to add MORE to your list, we are here to show you the possibilities and the things you can try for yourself.

PodcastMariah MacInnesNovember 23, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessons, seo, backlinks, seo guide, seo strategy, search engine optimizationComment

100: 50 lessons in 100 EPISODES!!!

WHOOOOP! Content Queen celebrates 100 episodes! Before I say any more, I just want to thank YOU for listening! Whether it has been all 100 or just a few, I am so grateful you have come to this corner of the podcasting world to listen to me talk each week!

PodcastMariah MacInnesNovember 16, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog life, lessonsComment

99: Why blogging is underrated

Blogging - it maybe be "saturated" but I can tell you, it is a VERY underrated channel. Blogging took a backseat when social media, podcasting and YouTube became more popular, but honestly, I see it time and time again the power of evergreen content like blogging. I want to show you why you should think about blogging and how to execute!

PodcastMariah MacInnesNovember 9, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queen, blogging, blog lifeComment

98: How Content Queen markets the business through content marketing

Of course at Content Queen we create content. We have a strategy in place and we test, trial and measure strategies all the time! But now it is time to share it all with you!

PodcastMariah MacInnesNovember 2, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, content queenComment

97: Creating simple content with James Nguyen

What if creating simple content could be seen as art?

If you could weave your own artistic flair into your Instagram feed?

Have you ever thought about the content being an art form? Or how you can create simple content from a beautifully crafted graphic or a string of words that create poetry? James Nguyen is on the podcast today to chat all about simple content, how to stand out, zig when people zag, and how to find the art in the way you create content!

PodcastMariah MacInnesOctober 26, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTAComment

96: Stop the perfectionism in your content creation

Perfectionism can be the driver stopping you from consistent content.

Of course, don't get me wrong. It is good to have pride in your work. To want to create content or deliver to your audience in a way that is high quality and of value. That is not what I am saying. BUT, when does the need for your content to be "perfect" stop you from showing up and creating?

PodcastMariah MacInnesOctober 19, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, instagram selling, perfectionismComment

95: How to sell on Instagram through your content, without feeling 'salesy' with Claudia Woodham

Hands up if you hate selling?

Don't worry, you are not alone. BUT we are here to help you change your mindset about selling on social media, especially Instagram. Claudia is here to help you feel better about selling on Instagram and to give you the tips, tools, and strategies to sell authentically. Remember, it doesn't have to be sleazy!

PodcastMariah MacInnesOctober 12, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTA, instagram sellingComment

94: Are you looking at the wrong Instagram metrics?

Are you letting likes and comments get the better of you?

Believe me, been there. Done that. Of course, if likes and comments is the purpose of you creating content, then great! But as a business owner, I know that isn't the metrics I want. For me, I want a network. I want website clicks. I want people on my podcast, people using my services.

PodcastMariah MacInnesOctober 5, 2021content, content marketing, marketing, business, consistency, consistent content, content creation, connection content, connection, business connections, confidence, authenticity, authentic, time management, productivity, success, freedom, followers, social media, business online, online business, mindset, content strategy, engagement, educational content, setting goals, content creator, content blog, blogger, brand, branding, visuals, storytelling, tiktok, business content, dry content, google ads, b2b, paid marketing, freelancer, freelancing, freelancing life, hiring, instagram reel, reels, instagram reels, marketing budget, business budget, fb ads, facebook ads, organic marketing, storyteller, market research, brand marketing, instragram metrics, instagram growth, instagram analytics, instagram reach, instagram impression, CTAComment

93: Have you done the market research with Margie Agin

When was the last time you did market research?

Or sat down and reflected whether your branding messages align with your action?

92: How to use storytelling to market your brand with the CQ Crew - Mariah, Mitch and Shannon

Once upon a time, there were three content marketers...

They came together online one day and recorded a podcast. This podcast was going to help other people in the online space create more content using storytelling. They had a laugh, shared tips, tricks, and facts while creating epic value for all the listeners around the world.

91: All you need to know about Facebook Ads with Jessica Tutton

Facebook Ads - can we have a quick chat about it?

I have only really dived into the world of Facebook Ads when I worked in corporate and when I had a blog (I use to pay like $15 to boost my blog posts). But I know the game has changed A LOT since that time. As you know, these podcasts are a great way for all of us to learn (including me), so I got the amazing Jessica Tutton on the show to chat all about Facebook Ads and how they can help your business.

90: Creating your own content + 30 day Instagram Reels Challenge Results

30 days and 30 Instagram Reels... what does it teach us?

A LOT! A lot more than we thought. BUT, this is what we are here to do. Share the lessons and knowledge to help guide you on your marketing and content-creating journey as a business owner.

89: Content We Love with Co-Host Shannon Paten

"You have to create content"!!

I know you are probably sick of hearing this without guidance, right? Yeah, good advice - but WHAT type of content? That is why we have jumped on the podcast this week, to give you the content we LOVE at the moment. What we see is working and also what we love consuming.

88: Marketing budgets for your business with Sukhy Bansal

Hands up if you have a budget for your business?

Don't feel bad. I can feel you starting to overheat. It is NOTHING to be afraid of and as the amazing podcast guest explains (Sukhy Bansal), it is here to give you CLARITY! We all want a little more clarity in our lives right?

87: How to juggle multiple social media platforms whilst staying authentic and consistent

How do you juggle multiple social media channels and stay consistent AND authentic?

Now, this is a great question and one I was asked when someone joined my free Facebook group. So, it is time to answer. Now, this comes down to two of a few ways, repurposing and sticking to your values. To learn exactly how and what to do next, this is a must-listen!