How to PR you and your business in 2021 - promoting your brand

Personal branding, building your brand and generating an online presence works when you work on two-way communication. The communication between you and your brand and others around the business - whether that is your audience or external collaborators.

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Why you need to create content to gain confidence

Do you want to know what are the things you need to keep in the back of your mind if you're looking to make a start on your business or personal brand? Want to learn more on how to get your message out there and grow your confidence? Read more!

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Writing and creating your own content for your business

The content creation process in your business is not only a very important part of your marketing strategy but it is a very important part of your business.

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The guide on personal branding and conscious selling

Selling and personal branding - it is all a part of business, the online world and entrepreneurship. Whether you like it or not, you must sell in order to generate income AND whether you think you have one or not, your personal brand is made up of your actions and how you present yourself to an audience.

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The 3 mistakes entrepreneurs are making on their website

The website in the online business world is your store. The place people come to see what you have to offer and, of course, to buy from you.

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How does money mindset impact your content creation in business?

Money and business, of course our business can’t run without money. We know money can really have a significant impact on how we run our business and it really can have huge effects on our energy level, which of course has an impact on how we show up.

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How to find out if your content creation is working

Entrepreneurs, business owners, influencers - we all create a lot of content, right? We all create in order to inform and educate our audience on what we do and how they can improve their lives in some way shape or form.

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Why your core values help your biz and content creation

Core values have the beautiful ability to give so much clarity to not just your business but to your aligned audience.

Understanding and identifying your core values will give you a lot of different benefits in your business including content ideas, guidance on what you are offering and it will differentiate you from the rest.

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How content can help you convert and sell in your business

Content creation is now used throughout businesses as a strategy to help build an audience, build a community and sell to that community.

Of course, there is a lot of nurturing in this process, but content can really help your business build aligned fans (not just followers) to your business.

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The beginner’s guide to sales funnels: For the online business

As business owners, we aren’t all conditioned to love selling. When it comes to the word “selling” or “sales”, according to research, most people associate negative words around those two words.

But what if sales and creating sales funnels in your business can be EASY? Well, you are in for a TREAT!

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Why you need to start sharing your journey on LinkedIn for your business

We often look at LinkedIn as this career-driven, corporate networking platform used to boost your profile in the corporate world. Of course, it is a networking platform, BUT it is now a platform to bring the work-life balance as we work towards this level of “flexible work-life”. As an entrepreneur, it is an incredible platform to boost your personal brand and build your business.

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Why you need to start using Pinterest in your business

Pinterest is NO longer a place of just vision boards. It is no longer a place to just find recipes and inspiration for the deco of your new house. Pinterest is now used for the development of any business in the online world!

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The steps to using YouTube as a personal branding and business tool

The world of YouTube, full of cat videos, travel vlogs and kids unwrapping and reviewing toys. BUT it is WAY more than that! It is this amazing library of videos with a purpose to inform, educate and entertain and it is a great place to build a personal brand and a business.

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How to use Instagram as an entrepreneur

The world of Instagram from perfect polish pictures and influencers selling experiences and amazing transformations. Beautiful curated travel pictures and people who look so beautiful it would almost be fake. Right?

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The Guide to Instagram Reels: How to add a new platform to your content strategy

Ohhh let’s get real…. Yeah, I know not funny! But let’s chat about Instagram Reels and how you can add this brand new platform to your content strategy for your business!

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What is the purpose of content creation and how does content marketing work?

The word “content” and “content marketing” is used a LOT in the business world. Whether you are an entrepreneur, influencer or business owner, content creation plays a very important role in how you connect and communicate with your audience.

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What is an influencer: am I an influencer or how do I become an influencer?

The word influencer, whether you have negative thoughts or not, the power of influencing is HUGE in marketing. But the thing we must share with you is, you could actually be an influencer – like right now!

So, what is an influencer in the world or social media? Are you an influencer or how do you actually become an influencer?

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How to overcome writer’s block and get creating!

Writers, entrepreneurs or anyone who is writing in any way shape or form, let’s chat. The old writer’s block, whether it is for the blog article you are writing for a client, the social media captions you are writing for your business OR the book you might want to tackle, it can be very frustrating.

Even the motivation to write can be a challenge. So how do you overcome writer’s block and get the motivation to create?

Of course, as Content Queen I’ve experienced writer’s block, but I also know that it is all a mindset. Over the years I have created rituals and routines to ensure I am excited and motivated to create and write content AND now I never struggle with the ideas that get me motivated to write!

So, let’s dive into what you need to ensure you don’t get writer’s block AND you can feel motivated to start writing (or creating).

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The basic tools you can use to create great content

Content creation can be made very easy or very hard, depending on the tools you use. As entrepreneurs, especially in the early stages, we are very savvy and are use to working out things on our own.

So, of course, we want the basic tools we can use to create content. When we are doing our banking, sales, client work and marketing, having the easy guide to tools is always helpful.

Perfectionism is the word that prevents us from hitting “send” or “post”. It stops us from launching and it can really take its toll on our business. The podcast “Life as a Freelance Writer” brought on the amazing Hannah Blamey (a communications and marketing expert) to chat about this topic “perfectionism” and she gives the insight into how to handle being perfect when it comes to content.

She gives the tips on what to do instead!

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How to handle perfectionism with creating content for business and social media

Perfection is a word to describe something that brings joy and delight to the lives of others. The word perfect is “as good as it can be”. But this word STOPS us from posting and delivering the content our audience needs! So how do we actually handle perfectionism when it comes to creating content for our business and posting on platforms like social media??

Perfectionism is the word that prevents us from hitting “send” or “post”. It stops us from launching and it can really take its toll on our business. The podcast “Life as a Freelance Writer” brought on the amazing Hannah Blamey (a communications and marketing expert) to chat about this topic “perfectionism” and she gives the insight into how to handle being perfect when it comes to content.

She gives the tips on what to do instead!

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