Posts tagged marketing
How Podcasts Can Help Promote Your Business
How Podcasts Can Help Promote Your Business

Listening to a podcast is a perfect way to relax, educate or motivate yourself. There is a podcast for everything from old fables to home improvements, space exploration, and comedy duos. They have become an integral part of our lives. The 21st-century version of radio. Here is how podcasts can help promote your business.

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PodcastingAmos Blackmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, followers, clients, social media, engagement, storytelling, tiktok, content amplification, dry industry, content creator, podcaster Comment
You don't need loads of social media followers to bring in aligned clients
You don't need loads of social media followers to bring in aligned clients

Are you ALWAYS in the fixed mindset that you need loads of followers on social media to have a successful business? Well, I am here to tell you - you don’t need loads of social media followers to bring in ALIGNED clients.

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Social MediaMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, followers, clients, social media, engagement Comment
Should I Start a Blog vs YouTube Channel for Extra Income?
Should I Start a Blog vs YouTube Channel for Extra Income?

Do you know that every side hustler has a common question in mind, i.e., blog vs YouTube? Which one should I start?

Many people want to make money on the side, so almost everyone is considering these two options. On the other hand, they have become popular because of the freedom to work from anywhere and the popularity of blogs and YouTube.

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Content Marketing, Content CreationManogna Lakshmimarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, engagement, selling content, personal branding, podcast, content marketing strategies, social media content, podcasting, blogging, social media marketing, branding identity, digital marketing, personal, content strategy templateComment
Are you ticking the boxes with content?
Are you ticking the boxes with content?

When I started creating content for my business, ‘random’ was an understatement!

What I was posting and what the core of my business actually stood for were two completely different things, the photos I was posting were simply there just to get content out and THAT'S IT!

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Content Marketing, Content CreationMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, engagement, selling content, personal branding, podcast, content marketing strategies, social media content, podcasting, blogging, social media marketing, branding identity, digital marketing, personal, content strategy template Comment
How Does SEO Boost Business Leads & ROI?
How Does SEO Boost Business Leads & ROI?

You would have heard of search engine optimisation, which is also known as SEO. It’s a must to opt in if you intend to create or take your online visibility to the next level.

But is it helpful to maximise your business leads and also the ROI?

Well, the answer can surprise you. Certainly, it increases your return on investment because it ensures you tap untapped ways that generate leads. 

Curious to know what these ways are?

Let’s share them with you.

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SEOMariah MacInnesdigital marketing, marketing, content marketing, small business marketing, seoComment
Affiliate Marketing on a Budget: Cost-Effective Strategies for Beginners
Affiliate Marketing on a Budget: Cost-Effective Strategies for Beginners

Have you ever stumbled upon a compelling online recommendation and clicked that link, discovering exciting products or services? That’s the power of affiliate marketing – a lucrative avenue where you can earn commissions by promoting others’ offerings. But what if you lack the high budget often associated with online marketing success? No need to worry! This guide will help you achieve affiliate dreams on a limited budget.

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Marketing Strategy, Small Business MarketingAttaullah Khandigital marketing, marketing, content marketing, small business marketing, marketing campaignComment
Be a podcast queen (or king): How to build a podcast
Be a podcast queen (or king): How to build a podcast

Are you looking to start a podcast for your business? We have everything you need to know about creating your next podcast!

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PodcastingMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, engagement, selling content, personal branding, podcast, content marketing strategies, social media content Comment
Content is Queen: Crafting Compelling Digital Marketing Campaigns
Content is Queen: Crafting Compelling Digital Marketing Campaigns

You know that content is essential for digital marketing. But what sort of content? Content for whom? And how do you write thought-provoking content? Don’t worry; we’ll address all these questions in this article. We’ll begin by discussing the power of content in digital marketing, and then we’ll move on to the content landscape. Then, we’ll focus on strategic foundations for your content, techniques for compelling storytelling, optimising your content for visibility, and measuring success effectively. Without further ado, let’s begin!

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Marketing Strategy, Small Business MarketingAttaullah Khandigital marketing, marketing, content marketing, small business marketing, marketing campaign Comment
How to use keywords in your content for SEO
How to use keywords in your content for SEO

Keywords and SEO go hand in hand. Using keywords in your content for search engine optimisation purposes will ensure more people see your content. BUT if you do the right research, it will ensure your content to not only shown to the audience you want, but it helps those who need you!!

Of course, we create content to serve our audience and to enhance the user experience, BUT what if we could have the best of both worlds? Write content that is engaging AND appeals with search engines like Google? Well, that is the objective, right?

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SEOMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity, branding, brand, brand values Comment
Your guide to more trustworthy content: User-Generated Content (UGC)
Your guide to more trustworthy content: User-Generated Content (UGC)

We have been told consistently, create trustworthy content. Be trust, add value. What does this mean? It means User-generated content (UGC). This has become a cornerstone of modern marketing, enabling brands to engage their audience, foster community, and establish authenticity. 

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Marketing Strategy, Content StrategyMariah MacInnesuser generated content, marketing, small business marketing, content creation Comment
Building Your Dream Podcast Studio: Considerations for Home Setup
Building Your Dream Podcast Studio: Considerations for Home Setup

In the age of digital content creation, many people have at least kicked around the idea of starting their own podcast. 

While recording episodes and sending them into the online space is a relatively simple process (maybe once you get the hang of it), it does take some planning and preparation to separate a podcast from the crowd and turn it into a profit-generating enterprise. 

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PodcastingStephanie Rogersmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management Comment
How to increase your content reach: content amplification
How to increase your content reach: content amplification

Is it time for you to expand past your target audience and reach a wider number of people?

Content amplification is exactly what it sounds like, amplifying the signal of your content to push past your regular target audience and it is most often used when you need to promote your own content that YOU have created. 

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Content Marketing, Marketing StrategyMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management, followers, clients, social media, engagement, storytelling, tiktok, content amplification Comments
10 Tips for Creating SEO Friendly Content
10 Tips for Creating SEO Friendly Content

In the world of digital marketing, SEO is a critical component that can make or break a website’s success. Crafting content that ranks high in the SERPs (Search Engine Results Page) supports a business’s success. However, mastering the art of SEO requires a combination of technical knowledge, creativity, and strategic thinking.

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SEOBrandon Leibowitzmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, success, branding, brand, brand values, entrepreneurs, websites, marketing advice, content creative, content management Comment