Posts in Business
How content can help you convert and sell in your business
How content can help you convert and sell in your business

Content creation is now used throughout businesses as a strategy to help build an audience, build a community and sell to that community.

Of course, there is a lot of nurturing in this process, but content can really help your business build aligned fans (not just followers) to your business.

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Content Marketing, BusinessMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity, branding, brand, brand values Comment
The beginner’s guide to sales funnels: For the online business
The beginner’s guide to sales funnels: For the online business

As business owners, we aren’t all conditioned to love selling. When it comes to the word “selling” or “sales”, according to research, most people associate negative words around those two words.

But what if sales and creating sales funnels in your business can be EASY? Well, you are in for a TREAT!

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Content Marketing, Business, Marketing StrategyMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity, branding, brand, brand values Comment
How to find your target audience for your online business
How to find your target audience for your online business

The target audience of your business is the reason why you started in the world of entrepreneurship and business. I’m very sure you already know roughly who your target audience is, but how do you actually find that target audience for your online business?

How do you get the aligned clients you want for your business? It all comes down to having a VERY clear understanding of who they are, what their pain points are and how your business can help them!

So here are some of the most important things you need to remember and know when it comes to identifying who your target audience is so you can start creating the content that resonates with them AND to build the connection you need for a sustainable business.

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BusinessMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity, branding, brand, brand valuesComment
How to create content structure: but still have flexibility to “go with the flow”
How to create content structure: but still have flexibility to “go with the flow”

Creating content requires some form of structure to ensure it flows and is understood by the audience. BUT what if you like to go with the flow?

As Entrepreneurs, the reason we created our business was to live life on OUR terms, right? To “go with the flow” and to live spontaneously. So how are you meant to have some complex content structure if you want to live life in the moment?

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Content Marketing, Content Creation, BusinessMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity, branding, brand, brand values Comment
Finding more freedom in your business
Finding more freedom in your business

Do you want more time and freedom in your business? Does this to you deem success? Well from concept Win the Hour, Win the Day, Kris Ward gives insights into how you can have more freedom and success in your business. It really comes down to having a team!

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BusinessMariah MacInnesmarketing, copywriting, content, content marketing, repurpose, content repurpose, content strategy, consistency, writing, content creation, connection, relationships, business connections, content connections, limiting beliefs, self doubt, confidence, confidence content, authentic, authenticity, freedom, success, time management, productivity Comment
How to use content to promote your business
How to use content to promote your business

Content, content, content - yes, it is everywhere! We know the different uses of content, we know it can help create value for our clients and potentials and we know it can help with SEO. How can you use content to promote your business? How can you use the value you offer to sell? Mastering the art of this isn’t super easy, but it takes strategy and TIME!!

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Business, Content MarketingMariah MacInnescontent marketing strategies, selling content, content marketing guide, business ownerComment